The new Tom Cruise blockbuster “Edge of Tomorrow” will premiere in three cities – nowhere near each other! – on the same day.
Check out the presser for more info :
Burbank, CA – May 8, 2014 – On May 28, the stars of “Edge of Tomorrow” will take part in a groundbreaking worldwide event when, for the first time ever, three fan premieres will be held in three different countries in just one day, “resetting” the red carpet as Tom Cruise and Emily Blunt race the clock to make each event before time runs out.
In “Edge of Tomorrow,” Cruise’s character relives the events of one day over and over in an epic battle to save the world. The story begins as he arrives in London, making that city the perfect place to kick off this global event. All times are local:
7:00 a.m. (4.00pm Sydney EST 28 May) inaugural premiere kicks off on the carpet in London, with a 9:00 a.m. screening.
The film takes both characters to France, where they face off against an insurmountable army of alien invaders.
2:00 p.m. (10.00pm Sydney EST 28 May) red carpet in Paris, screening at 4:00 p.m.
The final premiere will take the stars back to the U.S.
10:00 p.m.(12.00pm Sydney EST 29 May) red carpet in New York City, with the final screening—on the edge of tomorrow—at 11:59 p.m.
Between cities, Cruise, Blunt and the film’s director, Doug Liman, will interact with fans via social media as they jet from country to country. A contingent of select press will travel to each premiere, covering the events as they unfold.
There will be live stream components for each of the three events. Those fans on the ground can network via social media using #EOTLive.
“Edge of Tomorrow” opens in Australian cinemas June 5, 2014.