Mandy Griffiths
Film: Pacific Rim
Tagline:Go big or go extinct
Review: A classic trick in taglines (aka people are lazy) is to take an existing saying and change a couple of the words, this one taking from the ‘Go hard or go home’ family. My guess – someone from marketing had just been traveling, and this is where they still wanted to be.
Recommendation: Now with giant robots AND giant alien beasts – take that “Transformers”.
