Mandy Griffiths
INDUCTED INTO THE MOVIEHOLE TAGLINE HALL OF FAME
Kevin Smith
While his movies have been more miss than hit lately, Kevin Smith (or his marketing department) sure knew how to knock these out of the park, managing to avoid using existing sayings or cliches, and encapsulating the entire film in one quick sentence. This changes for some of his later films, but hey, Kevin, you’re still way ahead of everyone else in my book. A quick recap of his first four films.
Clerks: Just because they serve you…doesn’t mean they like you
Mallrats: They’re not there to shop. They’re not there to work. They’re just there.
Chasing Amy: Sex is easy. Love is hard.
Dogma: It can be hell getting into heaven.
*Spoiler: he can’t
